Press & Brand

Brand Kit

Logos, colours, typography, and ready-to-use copy for press, partners, and the community. Everything you need to represent functionSPACE accurately.

What is functionSPACE?

A short overview for bios, press, and partner materials.

Boilerplate — copy ready

functionSPACE is the standard for pricing numerical outcomes. It builds markets on anything measurable, for apps, desks and traders.

The subject is numbers that lack a liquid market today. Five categories carry it: financial fundamentals (revenue, earnings, fund flows, economic metrics), weather (rainfall, temperature, snowfall, wind speed), decentralised finance (TVL, protocol fees, volumes, yields), sports (player statistics, scoring margins, season totals), and AI and compute (benchmark scores, model performance, compute usage, inference costs). Anything that already trades on a spot market sits outside the category by definition.

Exposure is expressed as a payoff, defined across the outcome range and priced as one market.


Logo & Wordmark

Two core elements: the mesh symbol and the functionSPACE wordmark. Minimum size 40px high for the full logotype — below that, use the mesh symbol only. Always keep strong contrast.

Do not scale the symbol below 83px wide. Its stroke is 1.39% of its width, so under that it falls below one device pixel and the mesh greys out. Use the size-specific cut below instead — each one is rebuilt with a floored stroke, not resized.

functionSPACE mesh symbol, white
Logo Mark — White
For dark / neutral backgrounds
functionSPACE mesh symbol, black
Logo Mark — Black
For light / white backgrounds
functionSPACE wordmark, white
Wordmark — White
For dark backgrounds
functionSPACE wordmark, black
Wordmark — Black
For light backgrounds
Embed the wordmark from the asset file

Always embed the wordmark from the supplied file. Never typeset it from HTML or CSS text — even with the matching font, weight, and letter-spacing. Use the white file on dark backgrounds, the black file on light. PNG is a raster fallback for surfaces that do not accept SVG.

functionSPACE functionSPACE
<!-- Dark backgrounds --> <img src="https://www.functionspace.dev/brand-identity/assets/wordmark/wordmark-white.svg" alt="functionSPACE" /> <!-- Light backgrounds --> <img src="https://www.functionspace.dev/brand-identity/assets/wordmark/wordmark-black.svg" alt="functionSPACE" />
Clear space

Keep clear space equal to the cap height of the wordmark on all four sides.

Minimum size

40px high for the full logotype. Below that, use the mesh symbol only. The symbol itself does not scale below 83px wide — under that, take the floor-tuned cut for the size you are rendering at.

Contrast

White marks on dark backgrounds, black on light. Never place on low-contrast or busy backgrounds.

Small sizes — floor-tuned cuts

Pick by the width the symbol renders at, not by the file. Each cut holds a 1.15px line at its own size. Downloads use currentColor, so they take the ink of whatever they sit in.

functionSPACE mesh symbol at 64 pixels, white
64pxSVG
functionSPACE mesh symbol at 48 pixels, white
48pxSVG
functionSPACE mesh symbol at 40 pixels, white
40pxSVG
functionSPACE mesh symbol at 32 pixels, white
32pxSVG
functionSPACE mesh symbol at 24 pixels, white
24pxSVG
functionSPACE mesh symbol at 64 pixels, black
64pxSVG
functionSPACE mesh symbol at 48 pixels, black
48pxSVG
functionSPACE mesh symbol at 40 pixels, black
40pxSVG
functionSPACE mesh symbol at 32 pixels, black
32pxSVG
functionSPACE mesh symbol at 24 pixels, black
24pxSVG

Below 24px the mesh closes into a solid diamond and there is no approved asset yet. Reducing the grid from six divisions to four opens it back up, but that changes how the mark is constructed and has not been signed off.


Colour Palette

A monochromatic foundation with a single blue accent (#3B82F6), used sparingly for labels, badges, connectors, and metric indicators. Click any swatch to copy the hex.

Core — dark mode (default)
Blue scale
CSS tokens — copy & paste
:root { --color-bg: #0d0e12; --color-surface: #131519; --color-surface-alt: #181b20; --color-border: #1e2128; --color-text: #F0F1F3; --color-text-2: #c0c5ce; --color-text-3: #8B919A; --color-accent: #3B82F6; --color-accent-hover: #60A5FA; --color-live: #34D399; }

Typography

Hierarchy comes from family, weight, and size. Hedvig Letters Serif carries authority in headings; Inter handles everything else; JetBrains Mono is for code, data, and pills.

Google Fonts import — copy & paste
<link href="https://fonts.googleapis.com/css2?family=Hedvig+Letters+Serif&family=Inter:wght@300;400;500;600;700&family=JetBrains+Mono:wght@400;600&display=swap" rel="stylesheet"/>
Headings
Hedvig Letters Serif · 400
−0.02em tracking
Anything measurable can be a market.
Body / UI
Inter · 300–600
Building blocks for developers to launch markets on any measurable outcome.
Code / data
JetBrains Mono · 400–600
payoff(outcome) → market

Voice & Principles

How functionSPACE sounds and looks. Restrained, spacious, precise — closer to a precision infrastructure product than a typical crypto project. Decoration is spent sparingly, and only where it carries structure.

The one idea

The standard for pricing numerical outcomes.

Build markets on anything measurable, for apps, desks and traders. The reflex we want is short: interesting number → functionSPACE. Write like a reference document — precise, plain, and specific about what is measured and over what period. No memes and no price talk.

Dark-first

Dark mode is the primary experience. Light mode is a toggle, not the design target.

Monochromatic + 1 accent

A near-black/white foundation with a single selective blue. Never saturated, never gratuitous.

Typography-driven

Hierarchy through family, weight, and size — never colour or ornament. Serif headings, always.

Generous whitespace

Sections breathe. Density is avoided. When in doubt, add more space.

Blueprint language

Dashed dividers with diamond corner markers mark section boundaries — structural, not decorative.

No elevation shadows

Elevation is implied through background-colour shifts only, not drop shadows.


Ready-to-Use Copy

Pick up and paste directly into press, partner decks, social posts, or product descriptions.

One-liner

functionSPACE builds markets on anything measurable, for apps, desks and traders.

Tagline

The standard for pricing numerical outcomes.

Tweet / short

Rainfall. Revenue. TVL. Benchmark scores. Season totals. Numbers people argue about, with no liquid market to trade them on. functionSPACE builds markets on anything measurable. @functionSPACEHQ

Press bio

functionSPACE (functionspace.dev) builds markets on anything measurable — financial fundamentals, weather, decentralised finance, sports, AI and compute — for apps, desks and traders. Launching 2026.


Using the Marks

How to represent functionSPACE correctly. Restraint is the design.

Do

  • Use the supplied SVG or PNG files for the logo and wordmark.
  • Embed the wordmark from the asset file.
  • Keep clear space equal to the wordmark cap height on all sides.
  • Use white marks on dark backgrounds, black on light.
  • Keep the full logotype at 40px+ tall — otherwise use the mesh symbol alone.

Don't

  • Don't reconstruct the wordmark from styled HTML/CSS text.
  • Don't recolour the marks or add gradients, shadows, or effects.
  • Don't stretch, rotate, skew, or crop the marks.
  • Don't place the logo on low-contrast or busy backgrounds.
  • Don't introduce saturated or warm colours beyond the blue accent.

Brand & Press Enquiries

Questions about brand usage, partnership, or press.

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